How to avoid a Google Penalty?

To avoid google penalty, you should not copy someone else’s text and pictures, should not link to a site with bad ranking, must not use poison words, and should not re-direct your visitors to another page when they have not clicked the link appeared in search...

What is Google AdWords?

Google AdWords is the most famous and PPC advertising system over the internet. Using Google AdWords, businesses bid on potential keywords and post their brief, clickable ads, and, when clicked by the internet user, bring traffic to the business’s site. Advertisers...

What is PPC, and how important is it?

PPC stands for pay per click, and it is important because it directs traffic and potential customers to your site. The more you pay in terms of PPC, the more are your brand’s chances to get noticed and succeed in the market.